34: Leveraging Trauma | Interview with Cassandra Shuck

What better way to follow up a series about overcoming childhood struggles than to interview someone who has built a business around the idea of leveraging trauma into success? We had the pleasure of chatting with Cassandra Shuck, an entrepreneurial guide and business coach who helps female entrepreneurs work through their past in order to knock down the internal barriers holding them back from building thriving businesses. Cassandra is a serial entrepreneur herself and has launched several successful ventures, four of which she is currently running — not to mention her podcast, blog, speaking engagements … and she has a toddler! So, if you’re in the mood to be inspired, tune in!

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Show Notes and Resources:

Cassandra Shuck Bio:

Cassandra’s always been good at “the hustle”. 

From a young age, Cassandra cultivated the belief that she had to be self-sufficient to succeed. This helped her escape from a turbulent upbringing in a household stricken with abuse.

Cassandra’s entrepreneurial endeavors taught her first hand how trauma can manifest in different ways; self-sabotaging, doubting your intuition, white-knuckle control, and even, perfectionism.

Despite these challenges, she was able to create and grow multiple successful businesses including Tola Marketing + Creative, and Milkin’ Cookie, from the ground up. 

She’s discovered what it truly takes to leverage trauma and define a new level of income, impact, and fulfillment.

Through her experience helping women in some of the most meaningful times of their lives, as a birth doula, she realized the power of women working together. 

In her current role as an entrepreneurial guide and trauma-informed business coach, Cassandra helps female entrepreneurs unlock their highest potential. She approaches each client and project with a fresh perspective, innovation, and curiosity.

For more information about Cassandra’s story or to connect with her visit CassandraShuck.com.

Let us know how you liked this episode! Did Cassandra have any words of wisdom that resonated with you? Connect with us at:

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Women AF is produced by Mortar Box Media and Engineered by Adam Rostad. 

Intro and Outro Music is SQZ by Shane Ivers. Check him out at silvermansound.com.


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